About HeyThere

GTM engineering for teams with a history.

Sales teams we've built for

Marlon Dickerson, Founder of HeyThere

Marlon Dickerson

Founder and Information Officer, HeyThere

LinkedIn profile of Marlon Dickerson (opens in a new tab)

Who you'll talk to

Marlon takes every diagnosis call.

Marlon works with sales-led businesses on the systems behind their growth: positioning, data, buying signals and the outbound that turns them into real conversations. Most outbound fails because it leads with volume. He leads with signal: before a message lands, the context is already built (who fits, why now, and a reason to reply). That's the thinking behind the HeyThere GTM System.

Why HeyThere exists

Sales teams with years of data still prospect as if they had none.

The best source of new revenue for an established SaaS team is already in its CRM: years of wins and losses that show who buys, why and when. Most teams buy another list instead.

We turn that history into a system your team sells from, then leave it with you. It's also why we publish the whole method, and why the diagnosis call is a straight read, not a pitch.

Marlon Dickerson standing with his arms folded beside a projected slide that reads "Small Market. Big Advantage. A go-to-market system for the African market."

How we work

Four commitments on every engagement.

  1. Built in your accounts

    Every workflow, table and model lives in your own tools, not ours.

  2. Documented as we go

    Each part is written up while it is built, so your team can run and change it.

  3. A weekly cadence

    Progress is agreed and reviewed week by week, not revealed at the end.

  4. One shared workspace

    A single source of truth for the plan, the decisions and the deliverables.

Frameworks
Winning by Design's SPICED and the Bowtie, so your sales team and the system share one language. HeyThere is not affiliated with Winning by Design.
Where we work
B2B SaaS sales teams in South Africa, inside Clay, HubSpot, Attio, Notion, LinkedIn Sales Navigator and most major CRMs.

Read the method

Next step

Talk to us about your market and your team.

In 30 minutes you'll get a straight read on your data, your market and your signal gap, and a clear next step, whatever you decide.

Book a 30-minute GTM diagnosis

You'll talk to Marlon